Final concept and product movie.
A participant taking part of a study to sensitivity of the peripheral vision. Just as discussed in literature, people tend to be more sensitive to light intensity and movement rather than light colour in the peripheral field of view. A similar test was conducted in car to gather user input about the light animations that convey the different messages like stop, right turn, left turn etc.
The final product proposal showing a part of the emergency light animation which was blue flickering light.
- Date: 06/2016 - 06/2016
- Client: University of Technology Eindhoven
- Feautures on: Smart Mobility Design Squad - Department of Industrial Design Eindhoven